About YoungQin

YOUNG QIN
Brand Family
  • My Warm Day – SINCE 1987
  • Brand Day: January 1
  • Brand Spirit: Warming Every Day
  • Slogan: Warmth Is Everywhere

My Warm Day (MWD) was founded in 1987 in Taipei's Dadaocheng. Over 30 years of warmth and companionship, the familiar greeting feels like your friendly neighborhood—just like home. A touch of heartfelt connection, a taste of Taiwan, a hint of refined life, and warm, handcrafted dishes: The neighborly warmth is always 100%. Enjoy the “new taste of Taiwan” at MWD, bringing extra joy to your everyday life.

  • Fried Chiken Master – SINCE 1999
  • Brand Day: September 1
  • Brand Spirit: JOY+
  • Slogan: SHAKE YOUR LIFE

Founded in 1999 as a food truck, we started with classic Taiwanese-style fried chicken, offering the crispiest, juiciest bites! We created a youthful, joyful, shareable atmosphere with the cute lion chef mascot and pioneered the “shake-style fried chicken.” Using signature exclusive sauces and shaking the mix by hand, we delivered a dynamic new experience in flavor and fun! Crispy skin, tender meat, savory bones, innovative taste—delicious variety! Shake it, shake it—boost your JOY with every bite! Join the lion and Shake Your Life, Shake the World!

  • REAL‧Café‧Bread – SINCE 2013
  • Brand Day: August 16
  • Brand Spirit: Handmade • Local
  • Slogan: ENJOY REAL LIFEE

We craft with care using authentic local ingredients, ensuring every bite reveals a true, genuine taste. Enjoy REAL Life Feel it through your hands— experience the most local, most authentic flavors in everyday living! REAL Handmade, Real Emotion Handmade with intention, savor the genuine taste of local life.

  • Shuan Jin Shabu Shabu – SINCE 2023
  • Brand Day: October 7
  • Slogan: Simmering a golden chicken broth for you, made the real way


Founded in 2023, Shuan Jin Guo is a Japanese style hot pot brand centered around golden chicken broth. Leveraging Super Qin Group's chicken product advantages, it features Taiwan's fresh “Golden Chicken” as the soup base, complemented by premium sliced meats for classic shabu shabu. The broth is slow cooked for 17 hours using fresh local chicken—no powder or artificial flavors—pure, original taste. Paired with high quality meats and seasonal vegetables, it allows you to savor each ingredient's true flavor.